Mission Beach USA

Eight British teenagers tackle sun, sea and survival in the real life O.C, training at the San Diego Junior Lifeguard School in this 8 part Reality TV show for BBC Switch.

The brief was to introduce each of the kids who were starring in the show, and give them each a different personality, look and style while making them all work together without making the sequence look messy. At the end of the day the animation had to tell the viewer that this was all set in San Diego, California, and that here are 8 kids who are going to learn how to be lifeguards.
Using footage of the guys and girls during their training, along with photography, textures and graphic elements, this sequence was storyboarded in Photoshop and created in After Effects. We also produced a package of graphics for the show including, bumpers and idents, profile animations, straps, credit bed and wipes and transitions.

Client: Rival Media / BBC Switch